You run a great business in the real world.See how it looks online.
Four things moved while you were busy doing the work
The gap
In your head: what you sell now, what you’re best at, who you want walking through the door.
Online: a menu of services you half retired, a photo from three summers ago, a review you never saw, holiday hours that are wrong.
The distance between those two pictures is where customers quietly choose someone else. You cannot see it from inside the business. That is not a flaw. It is geometry.
We read your business from the outside. Then we help you fix what’s leaking.
The mirror
We look from outside, the way a buyer does. Search, map, profile, reviews, what the AI says. Screenshots, not opinions. You see exactly what they see.
The bridge
You tell us what the business actually is now, in your words. Ten minutes, not a workshop. The distance between your answer and the mirror is the diagnosis.
The work
Fix what’s between, starting with whatever a customer meets first. Plain instructions, words ready to paste, Day 30 and Day 60 checks, and an optional Day 90 when useful.
The Local Read
Built entirely from public information. No passwords, no meetings, no homework. You get a short, honest document about how your business reads from the outside, and what to do about it first.
If nothing in it surprises you, you have a rare business.
- One headline finding: the largest visible gap in the buyer path
- Three to five fixes, ranked, each with proof you can see yourself
- Words ready to paste: review replies, service descriptions, profile text
- A day-seven note, then visible-surface check-backs at day 30, day 60, and optional day 90 if you act
We ran it on ourselves first
Before pointing this at anyone else, we audited our own site with the same checklist. It found seven leaks, including a homepage still selling work we had retired and profiles sitting dark. We fixed them in public.
The card on the right is a real finding from the first delivered Local Read, shared the way the owner received it.
The full sample read is public: see the whole document here.
The heart of the business is listed last.
“Small pack walks are the heart of what we do. Most of the business comes from there,” the owner told us. His Google profile listed that service fifth of five, underneath the one-off extras.
Google reads order as priority. So does the customer. Anyone in Whistler searching for dog walking met pet sitting first, and the heart of the business never made the first screen.
The fix: reorder the services panel so the main service leads. Fifteen minutes inside the Google profile. No new tools, no spend.
One read. A few roads after.
What we won’t promise
- Rankings
- Leads or revenue
- Overnight anything
What we will
- You’ll see your business the way buyers do
- You’ll know what’s leaking, with proof attached
- You’ll know what to fix first, in plain words
Start with the Read.
Need to see the work first?
Open the public dog-walking sample. It shows the evidence, the ranked fixes, paste-ready words, and the limits of what the read can prove.
No call is required to buy. If you have a scope or fit question, email James directly before you decide.
The boundary
The Local Read diagnoses the visible surface. It does not promise rankings, traffic, leads, bookings, or revenue. Email james@byimprint.com with a question.